Infosys rejigs biz, opens separate unit for India
BS Reporter / Bangalore October 26, 2007
In a major move, Bangalore-based Indian IT major Infosys Technologies has reorganised its business and opened a separate unit to focus on India. The company contends that the reorganisation, effective from November 1, is in anticipation of the changes in the global IT industry.While MNCs such as IBM and HP and Indian companies like Wipro have been active in the Indian market, Infosys had not attached much importance to the domestic market on the grounds that the margins were less. However, now the company has opened a separate India Business Unit (IND) to tap the growing domestic market.The company has also turned its attention towards new markets such as Australia, China, Japan, West Asia, Canada, South America and Latin America. It has formed a business unit -- New Growth Engines -- which will expand the company's business in these countries. Srinath Batni, member of Infosys Board, has been entrusted with the task of increasing focus on delivery excellence. There will also be increased focus on R&D and commercialisation of intellectual property (IP).Infosys CEO&MD Kris Gopalakrishnan said: “Over the last several years, Infosys has grown significantly, and today we are at the cusp of becoming a $4 billion organisation. There is a need to realign to create a structure that can meet the new challenges of our strategic direction, increased customer expectations and higher levels of competition. I am confident that this reorganisation will enable us to compete better in the global markets.”Infosys, has formed six vertical industry business units (IBUs) and five horizontal business units (HBUs) that cut across all the vertical units. The IBUs are Banking and Capital Markets, Communications, Media and Entertainment, Energy, Utilities and Services, Insurance, Healthcare and Life Sciences, Manufacturing, Retail, Consumer Products Goods and Logistics, according to a release from the company.The HBUs are Consulting Solutions, Enterprise Solutions, Infrastructure Management Services, Product Engineering and Testing Services and Systems Integration. Infosys Consulting, the existing Domain Competency Group and various solutions groups within the units will become part of Consulting Solutions to create, deliver and coordinate global practices for enhanced solutions.In an effort to synergise its focus on sales and marketing, Infosys will consolidate the sales effectiveness, marketing, alliances and Strategic Global Sourcing functions under Corporate Sales and Marketing.The senior management team has been broadened. An Executive Council, chaired by the CEO, has been constituted and it includes he COO, CFO, executive board members and select unit heads. It has also increased scope for young leaders in evolving company strategy. Budding leaders below the age of 30 will be part of the management council of the business units.
Friday, October 26, 2007
Percept Knorigin & Adify power ad network NEW!
Percept Knorigin & Adify power ad network NEW!
By Businessofcinema.com Team
26 October 2007, 08:26 PM
PRESS RELEASE
Pioneering Creator of Vertical Ad Networks Builds On Global Partnerships With Washington Post, NBC, Comcast & The Guardian
Adify Corporation, the pioneering global internet innovators in creating vertical ad networks, is today announcing a strategic partnership with Percept Knorigin, the digital media and services business of Percept, to create adChakra – the sub-Continent’s first vertical online advertising network.
The network will be composed of publishers that offer high quality content in specific vertical sectors - such as entertainment, travel, finance, technology and social networking - plus regional areas. The network will be used to create scalable and target able advertising and sponsorship opportunities for advertisers. Unlike large ad networks that aggregate and sell remnant publisher inventory, adChakra will focus on packaging high-value brand advertising programs with premium placement on quality niche sites.
AdChakra joins Adify’s existing global partners, such as Time Warner, The Washington Post Company, Reed Business Information, NBC Universal, Media News Group, RP Online, Comcast Corporation and The Guardian, which already use Adify's solutions.
India is witnessing a growing tend of vertical or special interest content With the average consumer now visiting 77% more sites, with more and more vertical and regional content expected to grow in coming years. More and more people are expected to visit internet to read about special interest content instead of visiting large portals, concepts of blogging and personalisation is fast becoming mainstream.
Viraj Malik, CEO and Managing Director Percept Knorigin, said: “Internet usage and content in India is slated to grow more than 50% per year and current audiences are becoming more mature and picky on what they do online. We feel there is tremendous opportunity in creating bespoke media solutions for large brand advertisers by aggregating vertical content and applying micro targeting.”
“Adify provides us with the tools and infrastructure to build a network out of these sites, provides our publishing partners with advertising revenue and promotional opportunities, whilst delivering our advertisers the chance to target the long tail in key vertical and regional areas. We like the Adify solution as, unlike blind networks, it provides transparency across the advertiser and publisher relationship whilst also leaving the technology worry to Adify so that we can totally focus on creating solutions for advertisers and publishers. Our plan is to work with large advertisers and agencies across India to provide premium advertising solutions based on the strengths of the adChakra /adify partnership.”
Russ Fradin CEO of Adify Corporation, added: “We are excited by opportunities in India and we believe Percept Group’s commitment to this project will help adChakra to quickly find ground in this market. Adify allows brand marketers to reach large online audiences that are associated with high value, trusted brands – while enabling those brands to leverage their editorial expertise and sales resources. The Percept partnership clearly underlines the value that Adify offers. We have been successful in bringing high quality publishers and advertisers on the network in the US & UK markets and now look to adChakra do the same in India.”
For more information, visit www.adify.com. For more information visit, www.adChakra .net
About Percept Knorigin:
Percept Knorigin is a tech media service provider, servicing Indian and global clients by leveraging digital media technologies like internet, mobile and gaming. Percept Knorigin is part of Percept Holdings Founded in 1984, Percept Holdings is the strategic holding company that promotes, owns and manages a spectrum of marketing communication companies. With a capitalized billing of INR 16.5 billion (Dec 2006), Percept operates in a continuum of disciplines and specialties’ in the Entertainment, Media and Communications domain. As the parent company, Percept Holdings works towards building partnerships and complements the existing processes for all the companies through practice development and knowledge sharing. Percept has several partnerships and alliances in strategic areas and employs over 1,000 employees in 64 offices and 22 locations.
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By Businessofcinema.com Team
26 October 2007, 08:26 PM
PRESS RELEASE
Pioneering Creator of Vertical Ad Networks Builds On Global Partnerships With Washington Post, NBC, Comcast & The Guardian
Adify Corporation, the pioneering global internet innovators in creating vertical ad networks, is today announcing a strategic partnership with Percept Knorigin, the digital media and services business of Percept, to create adChakra – the sub-Continent’s first vertical online advertising network.
The network will be composed of publishers that offer high quality content in specific vertical sectors - such as entertainment, travel, finance, technology and social networking - plus regional areas. The network will be used to create scalable and target able advertising and sponsorship opportunities for advertisers. Unlike large ad networks that aggregate and sell remnant publisher inventory, adChakra will focus on packaging high-value brand advertising programs with premium placement on quality niche sites.
AdChakra joins Adify’s existing global partners, such as Time Warner, The Washington Post Company, Reed Business Information, NBC Universal, Media News Group, RP Online, Comcast Corporation and The Guardian, which already use Adify's solutions.
India is witnessing a growing tend of vertical or special interest content With the average consumer now visiting 77% more sites, with more and more vertical and regional content expected to grow in coming years. More and more people are expected to visit internet to read about special interest content instead of visiting large portals, concepts of blogging and personalisation is fast becoming mainstream.
Viraj Malik, CEO and Managing Director Percept Knorigin, said: “Internet usage and content in India is slated to grow more than 50% per year and current audiences are becoming more mature and picky on what they do online. We feel there is tremendous opportunity in creating bespoke media solutions for large brand advertisers by aggregating vertical content and applying micro targeting.”
“Adify provides us with the tools and infrastructure to build a network out of these sites, provides our publishing partners with advertising revenue and promotional opportunities, whilst delivering our advertisers the chance to target the long tail in key vertical and regional areas. We like the Adify solution as, unlike blind networks, it provides transparency across the advertiser and publisher relationship whilst also leaving the technology worry to Adify so that we can totally focus on creating solutions for advertisers and publishers. Our plan is to work with large advertisers and agencies across India to provide premium advertising solutions based on the strengths of the adChakra /adify partnership.”
Russ Fradin CEO of Adify Corporation, added: “We are excited by opportunities in India and we believe Percept Group’s commitment to this project will help adChakra to quickly find ground in this market. Adify allows brand marketers to reach large online audiences that are associated with high value, trusted brands – while enabling those brands to leverage their editorial expertise and sales resources. The Percept partnership clearly underlines the value that Adify offers. We have been successful in bringing high quality publishers and advertisers on the network in the US & UK markets and now look to adChakra do the same in India.”
For more information, visit www.adify.com. For more information visit, www.adChakra .net
About Percept Knorigin:
Percept Knorigin is a tech media service provider, servicing Indian and global clients by leveraging digital media technologies like internet, mobile and gaming. Percept Knorigin is part of Percept Holdings Founded in 1984, Percept Holdings is the strategic holding company that promotes, owns and manages a spectrum of marketing communication companies. With a capitalized billing of INR 16.5 billion (Dec 2006), Percept operates in a continuum of disciplines and specialties’ in the Entertainment, Media and Communications domain. As the parent company, Percept Holdings works towards building partnerships and complements the existing processes for all the companies through practice development and knowledge sharing. Percept has several partnerships and alliances in strategic areas and employs over 1,000 employees in 64 offices and 22 locations.
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Tuesday, October 23, 2007
TCS wins $1.2 b contract
MUMBAI: The Nielsen Company, a leading provider of consumer and media information services, headquartered in the Netherlands, has tied up with Tata Consultancy Services (TCS) for outsourcing a portion of Nielsen’s information technology (IT) and operations functions worldwide.
Under the ten-year agreement, valued at $1.2 billion, TCS will assume responsibility for important IT and operational processes and help Nielsen integrate and centralise multiple systems, technologies and processes on a global scale. It will also assume responsibility for certain finance and human resource business processes, which will be executed on new BPO platforms built by it.
The Nielsen Company provides a wide range of global services, including television and Internet audience measurement, insight and analysis of consumer behaviour for the packaged goods and retail industries, services to clients in the print, online and mobile media services, entertainment, books, video and the music industries, and is a major provider of business publications and trade shows.
“This arrangement with TCS will help us streamline and simplify our IT infrastructure and application platforms and operational practices across our businesses, support the development of integrated solutions, and give us much greater flexibility to respond quickly to changes in the marketplace,” said Mitchell Habib, Executive Vice-President in-charge of Nielsen Global Business Services.
“The Nielsen engagement showcases our domain knowledge and our ability to manage and execute complex transformation engagements across the globe,” said S. Ramadorai, CEO and Managing Director, TCS. As part of the agreement, TCS will take direct responsibility for a Nielsen team based in Baroda, Gujarat. The addition of this team will complement TCS’ established Knowledge Process Outsourcing (KPO) team and help accelerate development of TCS’ KPO service delivery platform.
TCS will also set up an innovation lab with Nielsen to help the customer conceptualise the next generation of business solutions for its end-clients globally.
Under the ten-year agreement, valued at $1.2 billion, TCS will assume responsibility for important IT and operational processes and help Nielsen integrate and centralise multiple systems, technologies and processes on a global scale. It will also assume responsibility for certain finance and human resource business processes, which will be executed on new BPO platforms built by it.
The Nielsen Company provides a wide range of global services, including television and Internet audience measurement, insight and analysis of consumer behaviour for the packaged goods and retail industries, services to clients in the print, online and mobile media services, entertainment, books, video and the music industries, and is a major provider of business publications and trade shows.
“This arrangement with TCS will help us streamline and simplify our IT infrastructure and application platforms and operational practices across our businesses, support the development of integrated solutions, and give us much greater flexibility to respond quickly to changes in the marketplace,” said Mitchell Habib, Executive Vice-President in-charge of Nielsen Global Business Services.
“The Nielsen engagement showcases our domain knowledge and our ability to manage and execute complex transformation engagements across the globe,” said S. Ramadorai, CEO and Managing Director, TCS. As part of the agreement, TCS will take direct responsibility for a Nielsen team based in Baroda, Gujarat. The addition of this team will complement TCS’ established Knowledge Process Outsourcing (KPO) team and help accelerate development of TCS’ KPO service delivery platform.
TCS will also set up an innovation lab with Nielsen to help the customer conceptualise the next generation of business solutions for its end-clients globally.
Satyam acquires UK`s Nitor Global Solutions
Satyam Computer Services, the global consulting and IT services company, entered into a definitive agreement to acquire 100% stake in Nitor Global Solutions (NITOR) of the UK, a consulting firm providing infrastructure management services (IMS), for up to GBP 2.76 million (USD 5.5 million) in cash.
The deal marks the second acquisition in Europe by the company which recorded revenues of USD 1.46 billion in the fiscal year ended Mar. 31, 2007.Nitor, founded in 2002, posted revenues of USD 3 million for the year ended September 2007. Nitor has rich expertise in end-to-end solution implementation and program / project management in the IMS space. Satyam will merge Nitor into its IMS business. Todd Whaley will lead Satyam`s (Q, N,C,F)* IMS business in Europe following the acquisition, the company said.
Satyam Computer offers an array of solutions for a range of key verticals and horizontals. The company`s range of services include software development services, engineering services, systems integration, ERP solutions, customer relationship management, supply chain management, product development, electronic commerce, consulting and IT outsourcing. It has domain competencies in verticals such as automotive, banking and financial services, insurance and healthcare, telecom, infrastructure, media, entertainment, and semiconductors.
Shares of Satyam gained Rs 12.85, or 2.87%, to trade at Rs 461.30. The total volume of shares traded was 634,911 at the BSE. (12.00 noon, Tuesday)
The deal marks the second acquisition in Europe by the company which recorded revenues of USD 1.46 billion in the fiscal year ended Mar. 31, 2007.Nitor, founded in 2002, posted revenues of USD 3 million for the year ended September 2007. Nitor has rich expertise in end-to-end solution implementation and program / project management in the IMS space. Satyam will merge Nitor into its IMS business. Todd Whaley will lead Satyam`s (Q, N,C,F)* IMS business in Europe following the acquisition, the company said.
Satyam Computer offers an array of solutions for a range of key verticals and horizontals. The company`s range of services include software development services, engineering services, systems integration, ERP solutions, customer relationship management, supply chain management, product development, electronic commerce, consulting and IT outsourcing. It has domain competencies in verticals such as automotive, banking and financial services, insurance and healthcare, telecom, infrastructure, media, entertainment, and semiconductors.
Shares of Satyam gained Rs 12.85, or 2.87%, to trade at Rs 461.30. The total volume of shares traded was 634,911 at the BSE. (12.00 noon, Tuesday)
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